Xiaomi confirms putting ads in the settings menu of its phone

Xiaomi confirms putting ads in the settings menu of its phone

Xiaomi, is a Chinese smartphone manufacturer and the world's fourth biggest smartphone vendor. Xiaomi selling its smartphones with the equal features as the other top smartphone companies at the lower cost.  Xiaomi is known to allows the ads inside its default apps. Recently the company had increased its ads in the music app and settings.  

For this, one of the user posted their disappointment with the increased frequency of ads on Reddit.

The company replied to the user by explaining  "Advertising has been and will continue to be an integral part of Xiaomi’s Internet services, a key component of the company’s business model. At the same time, we will uphold user experience by offering options to turn off the ads and by constantly improving our approach towards advertising, including adjusting where and when ads appear. Our philosophy is that ads should be unobtrusive, and users always have the option of receiving fewer recommendations."

The company providing more features on its smartphones like face unlock to the people at low cost.  The company is using the ads as a strategy for its profit. But the Xiaomi users disappointed because of the ads.

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